Branding your business with content is just as important as creating a brand image for yourself or your company. In the same way a company brand builds trust and credibility, branding your small business website with content demonstrates to your prospects that your product matches their needs. What sets you apart from the competition? What are your unique features? Do you provide a personal touch to your service or are you more known for being a no-nonsense hotshot that delivers quick results? The Design People offers practical tips and pointers on how interesting and effective content can do wonders for […]

Before hiring someone to design your business website, there are several factors you need to take into consideration. Coming up with a beautiful website that is both functional and efficient requires good communication between you as the client and your web designer. If you are ready to hire a designer to do your website, consider both aesthetics and functionality before signing that contract. These questions will help you determine if you are on the right track: Qualifications and skills? – Before you hire somebody, know what it is you want from your business website. Will it be a basic website […]